The latest Reuters investigation reveals a harsh reality: Trump's tariff stick is causing a business earthquake on American soil. From century old toy stores in Colorado to female office supply vendors in Florida, entrepreneurs face snowflakes of price increase notices every day. The trade storm stirred up by the White House is tearing apart the capillaries of American commerce in the most direct way possible.

The survival record of entrepreneurs

Our raw material bill suddenly increased by 5 million

Steve Shriver, CEO of Eco Lips, an Iowa organic brand, recently sent an apology letter to 300 customers - their lipstick will rise in price because of tariff. This enterprise with an annual sales of 30 million US dollars has been hit by over 50 imported raw materials. The so-called 90 day exemption is simply a placebo, "Shriver trembled as he held onto the latest bill." Vanilla and cocoa won't grow in the United States, but we have to pay an extra $5 million every year

The speed of life and death in a 45 year old shop

Paul Kusler from the "Wind" toy store in Colorado stood among a mountain of Chinese made toys and calculated for reporters that the wholesale price of kites had increased by 7-10%, but consumers could bear a maximum price increase of 3%. When housewives are worried about the price increase of bread, who would still buy toys? "This old store, which opened in 1974, is experiencing the coldest" sales winter "in 45 years.

$140000 'Tariff Seat'

Aisha Ahmad Post from the Center for the Performing Arts at the University of Denver encountered the most absurd dilemma: 971 theater seats ordered from Canada suddenly had an additional $140000 bill due to tariffs. The chairs are all on the production line, should we make students stand and watch the performance? "Ironically, this batch of seats has been classified as" steel products "for taxation.

The 'Jedi Counterattack' Forced by Million Tariffs

The experience of Florida female entrepreneur Emily Ley is the most dramatic. Her high-end office supplies company has paid over a million dollars in tariffs, and the new tax rate may bankrupt the company. We've tried making it in the United States, "she said with a bitter smile as she showed the documents suing the federal government," now we can only bet on this' unconstitutional lawsuit '

Summary: The Real Cost of Trade Wars

The stories of these business owners pieced together a cruel picture: Trump's tariff policies are evolving into a "indiscriminate crackdown" on local small and medium-sized enterprises. From the smell of coconut oil in lipstick to the leather touch of theater seats, every detail of ordinary Americans' life is paying for this trade war. When asked about the future, these entrepreneurs coincidentally mention the same word - 'Uncertainty', which may be the most authentic portrayal of the current American business ecosystem.